Yamawati, S. and Indiani, N.L.P. 2019. The Influence of Brand Equity on Consumer Interest in Buying Xiaomi Smartphones. Warmadewa Management and Business Journal (WMBJ). 1, 2 (Aug. 2019), 60-64. DOI:https://doi.org/10.22225/wmbj.1.2.2019.60-64.