Investigating Buying-Selling Communication Patterns in The Kangean Community at Kalikatak Market: An Ethnographic Communication Approach
Abstract
This research aims to investigate the communication dynamics within the Kangean community during buying and selling activities at Kalikatak Market, employing an ethnographic communication approach. Through participant observation and interviews, the study explores communication strategies, language variations, linguistic codes, and cultural norms prevalent in these interactions. Data collection involved attentive listening, recording, and note-taking during market interactions, supplemented by a reflective introspective method to engage both researcher and respondents in communication patterns. The speech data collected was transcribed, condensed, categorized, and validated, leading to the interpretation of findings represented in a visual scheme illustrating communication dynamics. The study reveals the predominant use of the Kangean Dialect Malay Language (KDML) with the ako-kao language variety in buying and selling interactions, along with the role of non-verbal cues as signals and linguistic codes reflecting cultural identity. Additionally, cultural norms emphasizing sincerity, attentiveness, and honesty were observed. This research provides valuable insights into the communication patterns within the Kangean community at Kalikatak Market, shedding light on the intricacies of social interaction in a marketplace setting and suggesting avenues for further exploration.
References
Alfani, F. R., Sukarno, S., & Haryono, A. (2021). Selling-and-Buying Transaction Patterns in a Traditional Market: A Generic Structure Potential Approach. Leksema: Jurnal Bahasa dan Sastra, 6(1), 47-59.
Akhmad Sofyan, Riantino Yudistira, Muta’allim, Fahmi Reza Alfani, & Abdul Azizul Ghaffar. (2022). The Analysis of Conversational Implicature Between Students and Teachers at Al-Azhar Islamic Boarding School. RETORIKA: Jurnal Ilmu Bahasa, 8(1), 65–72. https://doi.org/10.55637/jr.8.1.4042.65-72
Alfani, F. R., Sukarno, S., & Haryono, A. (2021). Selling-and-Buying Transaction Patterns in a Traditional Market: A Generic Structure Potential Approach. Leksema: Jurnal Bahasa Dan Sastra, 6(1), 47–59. https://doi.org/10.22515/ljbs.v6i1.3466
Azeharie, S. (2015). Pola Komunikasi antara Pedagang dan Pembeli di Desa Pare, Kampung Inggris Kediri. Jurnal Komunikasi, 7(2), 207–223.
David, M., & Pawley, M. (2006). The Use of Systematic Samples. March, 1–38.
Dumiyati, D., Musnandar, A., Julhadi, J., Na’im, Z., & Muta’allim, M. (2023). The Development of Islamic Education Curriculum on Building Religious Moderation at Manbaul Ulum Islamic Boarding School. Al-Wijdãn Journal of Islamic Education Studies, 8(3), 359–381. https://doi.org/10.58788/alwijdn.v8i3.2607
Ghaffar, A. A., Haryono, A., & Tallapessy, A. (2021). Pola Komunikasi Kiai dan Santri di Pondok Pesantren At-Taufiqwringin Bondowoso. Kredo: Jurnal Ilmiah Bahasa Dan Sastra, 4(2), 594–610. https://doi.org/10.24176/kredo.v4i2.5629
Hairus Salikin, Muta’allim, Fahmi Reza Alfani, Hosaini, & Hasan Sayfullah. (2021). Traditional Madurese Engagement Amids the Social Change of the Kangean Society. RETORIKA: Jurnal Ilmu Bahasa, 7(1), 32–42. https://doi.org/10.22225/jr.7.1.2633.32-42
Handaka, T. (2018). Sistem Komunikasi Masyarakat Kepulauan dan Kompleksitas Multi Etnis (Studi Kasus Sistem Komunikasi Masyarakat Kepulauan dan Kompleksitas Multi Etnis di Pulau Sapeken, Kabupaten Sumenep, Madura). LUGAS Jurnal Komunikasi, 2(2), 81–88. https://doi.org/10.31334/ljk.v2i2.265
Haryono, Akhmad. 2015. Etnografi Komunikasi: Konsep, Metode, dan Contoh Penelitian Pola Komunikasi. Jember: Jember University Press. Tersedia pada: http://repository.unej.ac.id/handle/123456789/75278
Haryono, A., Wibisono, B., Sofyan, A., & Muta’allim. (2023). The Use of Speech Levels by Madurese Students as Implementation of Politeness Principles in Islamic Boarding School in Bondowoso, East Java. Journal of Southwest Jiaotong University, 58(2), 93-104. DOI: https://doi.org/10.35741/issn.0258-2724.58.2.9.
Hotel, P. P. (2022). Halaman 799. 73, 798–811.
Irsyadi, A. N., Fitriyah, N. M., Surabaya, U. N., & Hanifiyah, F., Muta'allim. (2022). Menakar Potensi Nilai Kearifan Lokal dalam Sastra Daerah. Haluan Sastra Budaya 6 (2), 145-162. DOI: https://doi.org/10.20961/hsb.v6i2.61902
Irsyadi, A. N & Muta'allim. (2023). Teaching English for Tertiary Students in Pesantren: A Narrative Using Hybrid Learning. Journal of English Teaching, 08(02), 137–149.
Jamiluddin, J., Yodo, S., Ali, M. N., Badji, H., & Yani, A. (2019). Communication Behavior of Seller Community: An Ethnographic Study of communication of Sellers to Prospective Buyers in the Manonda Market, Palu. International Journal of English Literature and Social Sciences, 4(3), 776–781. https://doi.org/10.22161/ijels.4.3.32
Jamiluddin, Nur Ali, M., & Sudirman. (2022). Language and Communication Behavior of Bugis Ethnic Traders to Prospective Buyers. International Journal of Research and Innovation in Social Science, 06(03), 607–611. https://doi.org/10.47772/ijriss.2022.6328
Julhadi, J., Muta’allim, M., Fitri, R., Efendi, Z., & Yahya, M. (2023). Malay Culture-Based Local Content Curriculum in Islamic Education. Al-Hayat: Journal of Islamic Education, 7(2), 506. https://doi.org/10.35723/ajie.v7i2.433
Karuru, P., Muta'allim., Suwarno, S. A., Fatwa Setiawan, A., & Junaida, S. (2023). Improving Students’ Higher Order Thinking Skills Through a Question and Answer Method. RETORIKA: Jurnal Ilmu Bahasa, 9(3), 340–349.
Kusnadi. (2015). Pengantar Etnografi Komunikasi, Menyingkap Makna di balik Perilaku Komunikatif Manusia. Yogyakarta: Laksbang Presindo.
Kuswarno, Engkus. (2008.) Etnografi Komunikasi Suatu Pengantar dan Contoh Penelitiannya. Bandung: Widya Padjadjaran.
Littlejohn, S. W & Karen A. Foss. (2009). Teori Komunikasi. Jakarta: Salemba Humanika
Mahardhani, A. J., Nawiruddin, N., Jalaluddin, J., Julhadi, J., & Muta’allim, M. (2023). The Kyai’s Position in Rural Local Democracy Based on Patronage Politics at Tapal Kuda. Muslim Heritage, 8(1), 115–132. https://doi.org/10.21154/muslimheritage.v8i1.6004
Merizawati, H., Munawir, A., Sulita, I., Arifin, S., & Muta'allim. (2023). Enhancing Students’ Speaking Proficiency through Storytelling Method at Education College of Togo Ambarsari Bondowoso. RETORIKA: Jurnal Ilmu Bahasa, 9(3), 321–330.
Mochammad Minladun Hakim, Agus Sariono, & Asrumi. (2022). Dialect Identification on Kangean Island and Madurese Island: Dialectology Study. RETORIKA: Jurnal Ilmu Bahasa, 8(2), 129–143. https://doi.org/10.55637/jr.8.2.5756.129-143
Moleong, L. J. (2005). Metodologi Penelitian Kualitatif. Bandung: Remaja Rosdakarya.
Muta’allim, Alfani, F. R., Mahidin, L., Agustin, Y. D & Wicaksi, D (2021). Fungsi Adjektiva Komparatif dalam Bahasa Madura Dialek Kangean dan Dampaknya bagi Masyarakat Kangean: Kajian Pragmatik. Totobuang, 9(2), 257-271. DOI: https://doi.org/10.26499/ttbng.v9i2.299
Muta’allim, Munir, M., Pathollah, A.G., Nawiroh, L., & Muhalli. (2022). Concepts of Religious Moderation Education at Tapal Kuda: Linguistic Analysis and Local Wisdom. In Proceedings AnCoMS IV. Surabaya 26-27 February, UIN Sunan Ampel Surabaya Jl. A. Yani 117 Surabaya.
Muta’allim, M., Sofyan, A., & Haryono, A. (2020). Superlative Adjectives of Kangean Dialect of Madurese Language: a Pragmatic Study (Adjektiva Superlatif Bahasa Madura Dialek Kangean: Sebuah Kajian Pragmatik). Leksema: Jurnal Bahasa Dan Sastra, 5(1), 15–26. https://doi.org/10.22515/ljbs.v5i1.2057
Muta’allim, Nawawi, Fahmi Reza Alfani, Abdul Azizul Ghaffar, & Ali Wafi. (2021). Codes Switching and Codes Mixing of Sellers and Buyers in Traditional Markets: Case Study of Market Kampong Asembagus Situbondo. RETORIKA: Jurnal Ilmu Bahasa, 7(2), 121–129. https://doi.org/10.22225/jr.7.2.2627.121-129
Nurmawaddah. (2022). Pola Komunikasi Budaya dalam Aktivitas Jual Beli pada Pasar Tradisional Limbung Kabupaten Gowa Patterns of Cultural Communication in Selling Activities in the Limbung Traditional Market, Gowa Regency. Ilkom, 205–220.
Nuryani, D. I. (2022). Communication Pattern in Blora Community of Tilik Tradition. International Journal of English and Applied Linguistics (IJEAL), 2(3), 469–477. https://doi.org/10.47709/ijeal.v2i3.1908
Ray Professor, M., & Biswas Assistant Professor, C. (2011). A Study on Ethnography of Communication: A Discourse Analysis with Hymes ‘Speaking Models’’.’ Journal of Education and Practice, 2(6), 33–40.
Sofyan, A., Badrudin, A., Fitriani, D. N., & Muta’allim, M. (2022). Types and Functions of Illocutionary Speech Acts on Inter-Character Dialogue in Tilik Short Films. Lingua: Jurnal Bahasa Dan Sastra, 18(2), 148–156. https://doi.org/10.15294/lingua.v18i2.36163
Sofyan, A., Firmansyah, M. B., Muta’allim, Solissa, E. M., & Rosikh, F. (2022). Islamic Boarding School Linguistic Landscape in the Development of Arabic Language Skills and Islamic Knowledge. International Journal of Educational Research & Social Sciences, 3(6), 2178–2185.
Suryanti, Jefriyanto Saud, Azhariah Rachman, Muta'allim, & Amiruddin. (2023). Semantic Language Skills in 2-Year-Old Children: A Case Study of Universal Substantive Acquisition at Kampung Baru. RETORIKA: Jurnal Ilmu Bahasa, 9(2), 203–210. https://doi.org/10.55637/jr.9.2.7723.203-210
Syaifuddin, Asi, N., & Karani, E. (2021). Communications Patterns in the Traditional Market “Pasar Sari Mulia†Kapuas City. Jurnal Bastrindo, 2(2), 151–160. https://doi.org/10.29303/jb.v2i2.260
Wahyuni, R. S., & Komara, M. A. (2024). Verbal Communication Patterns of Traders in Buying and Selling Transactions. Dinamika, 7(1), 10-24
Wibisono, B. (2007). Etnografi Komunikasi dalam Penelitain Perilaku Berbahasa. Unej Press.
Wibowo, R. P., Kusnadi, & Sudarmaningtyas, E. R. (2015). Pola-Pola Komunikasi antara Penjual dan Pembeli di Pasar Kalipait Kecamatan Tegaldlimo Kabupaten Banyuwangi (Suatu Tinjauan Etnografi Komunikasi). Publika Budaya, 1(1), 1–13.
Yudistira, R., & M. (2023). Code Mixing as An Anti-Political Indiscretion among Farm Laborers at Ajung, Kalisat, Jember. Lingua, 18(1), 25–35.
Yudistira, R., Muta’allim, M., Nurcaya, N., Julhadi, J., & Pattiasina, P. P. J. (2022). The Role of Linguistics and Local Wisdom on Knowing Harmony Between Religions at Tana Toraja. Muslim Heritage, 7(2), 409–431. https://doi.org/10.21154/muslimheritage.v7i2.5023.
Copyright (c) 2024 RETORIKA: Jurnal Ilmu Bahasa
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
This journal provides immediate open access to its content on the principle that making research freely available to the public supports a greater global exchange of knowledge.
All articles published Open Access will be immediately and permanently free for everyone to read and download. We are continuously working with our author communities to select the best choice of license options, currently being defined for this journal as follows: Creative Commons-Non Ceomercial-Attribution-ShareAlike (CC BY-NC-SA)
Abstract viewed = 101 times
PDF downloaded = 53 times
2.png)
